Stop asking But how will they make money?"Andrew ChenäƤ롣ӥͥȤƼײ뤳ȤϽפϤǤ˥ǥƥƤ롣⤷ǥ󥹤ʤ顢ʤϤײ뤿οɴäƤΤȡפϥǥ󥹤䤻ФΤ⤹Υǥ󥹤

޼ȤǤץȤΥӥͥǥľŪʼפե꡼ߥΥǥǤ⡢빭ǥǤʤ¾˻褦㤬Ĥ餺ɤƤ褤ȺäƤΤ֤ޤޡפΤ򸫤ĤTwist ImageΥץ쥸ǥMitch JoelΤʤ󾧤Ƥ"Utilitarianism Marketing"Ȥͤ

Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It.
Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It. [ڡѡХå]

"Utilitarianism Marketing"ľȡָޡƥ󥰡פȤʤ롣"Utilitarianismʸ"Ȥϼʬפˤʤ뤳ȤϼҲΤˤȤäƤפˤʤꡢդޤǤȤͤȤΤȤ
ʤʬޤ

 Utilitarianism marketing is going to be the next great business disrupter.
 What is utilitarianism marketing? It's not about advertising, it's not about massaging, and it's not about immediate conversations. It's about providing a true value and utility: something consumers not only would want to use - constantly and but would derive so much value from it that it would be front-and-center attention in their lives. Do you think your brand has the ability to create that kind of interest and attention in this media-saturated and ads-everywhere world inwhich we live?

ޡƥ󥰤ϼ˥ӥͥ礭ѤƤޤΤˤʤ
ޡƥ󥰤ȤϤʤϹ˴ؤ뤳ȤǤϤʤå󥰤˴ؤ뤳ȤǤ⡢ܵҤȤľŪä˴ؤ뤳ȤǤʤϿβͤȼ󶡤˴ؤ뤳ȤϾԤĤȤʤǤʤȤȤˤä¿βͤ뤳ȤǤ벿Ǥꡢˤ礭ܤŪȤʤ桹餷Ƥ뤳Υǥ乭𤬰줿ˤơʤΥ֥ɤϤΤ褦ʶ̣򤫤ܤ򽸤뤳ȤǤ

ɥܥadvocacy: ܵһٱ˥ޡƥ󥰤Ȥǰ˴ޤޤ褦ˤͤ뤬Ūʥޡƥ󥰳ưؤƤ롣ȤϤΥץȤˤäƵǽŪͤ󶡤뤬ΥץȤ˴Ϣ̤εǽŪͤޡƥ󥰤Ȥ󶡤뤳ȤˤäƾԤοɾȽ褦ȤΤ狼פ㤬󤲤Ƥ롣SitOrSquatȤiPhoneץϡ޼ʬդѤǤʥȥ򶵤Ƥ롣ΥӥɾȽȤʤä¿Υ桼ȡP&GҤΥȥåȥڡѡΥ֥CharminΥޡƥ󥰤Ѥ٤Хʥݥ󥵡ȤʤäǤSitOrSquatΥץꥢCharminΥ֥ɤΥǥˤʤäƤ롣桹SitOrSquatĤäƤ롣

¤Ϥܤ˿ˤޤơΥȥȥ饤"Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends on It."˼椫ƤޤäĴ٤Amazonʸ򤷤ƤޤäʤʤܤǤKindleǤǤʤˡԤMitch Joel"Six Pixels of Separation"Ȥޡƥ󥰤ˤƤʬΤʿͤ˥󥿥ӥ塼򤹤PodcastİƤΤˤʹήƤˤΤǡΥޡƥ󥰤˴ؤͤ񤫤Ƥ餤˹ͤƤʤޤȾReboot Your Businessɤˡ줬򤤡ޤǤɤӥͥΤʤǰ򤤤ʸϤ˥ꥺबäƤɤߤ䤹⤷ȤޤǤɤʪޤư...ʤȤ⺣ͤˤϡơʡˤǤʤˤ᤬äܤϽƤ줬ͤδФ˹äƤ롣

ʤ礭äˤʤäƤޤܤΰ̾ԸʡʥϡɥˤΥӥͥϴľ̤Ƥ롣٥ΥߥˤŪʱ߰¤͢лȤפȤƤ⡢ʼΤ̥Ϥ䶥Ϥ夷ʤϤ뤯Ϥʤʡʥϡɥˤ䤽줬󶡤륨ڥꥨ󥹤βͤWebӥ䥢ץꥱʤɤΥեȥˤäƳ礹Ȥͤȡ"Utilitarianism Marketing"ʸޡƥ󥰡ˤȤͤϡΥץץ¦餫ޡå¦餫ΰ㤤ȻפϸܵҲͤȤͻ礷ӥͥǥΥΥ١ǽˤʤΥΥ١Ͷ뤳ȤǤΤǤϤʤ뤤ϤΤ褦ʼȤߤԤȤռΥ١ƥ֤ʤ߽ФȤǽˤΤǤϤʤȹͤƤ롣ܤˤϤμȤʤ¿ʤȤΥӥͥ¸ߤ롣Τʬ"Utilitarianism Marketing"ʸޡƥ󥰡ˤͤ뤳ȤǤϤ

ơȾReboot Your LifeˤϤɤʤȤ񤤤ƤΤ

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